Kim Ok Bin, Kim Soo Hyun top new brand reputation rankings for movie stars

Third place is Jo In Sung who got 5.72 million. He starred in the 2017 film "The King."

Picture for representation
Kim Ok Bin in "The Villainess" (left) and Kim Soo Hyun. Korean Film Council and Instagram

Actress Kim Ok Bin and actors Kim Soo Hyun and Jo In Sung topped the latest brand reputation index for movie stars.

According to the Korea Institute for Corporate Reputation, they analyzed 50.87 million pieces of big data of top 50 Korean movie stars from April 18 to May 19 based participation, communication, media, community and audience values.

Kim Ok Bin topped the list with a score of 8.36 million. The actress starred in the movie "The Villainess," which premiered at the Cannes Film Festival in May, in which she played as an assassin. She will star in the another film titled "The Discloser" this year.

Kim Soo Hyun placed second with 6.47 million. He will star in the upcoming movie "Real," which will be released on June 28. The actor recently appeared as a guest on the variety TV show "Infinite Challenge," which drew a rating of 10.9 percent, a little bit higher than that previous episode.

Third place is Jo In Sung who got 5.72 million. He starred in the 2017 film "The King."

The others in the Top 20 are:

4. Gong Yoo - 4.99 million

5. Yeo Jin Goo - 4.36 million

6. Lee Jung Jae - 2.86 million

7. Im Siwan - 2.45 million

8. Jung Woo Sung - 2.09 million

9. Ahn Jae Hong - 2.07 million

10. Kim Moo Yeol - 2.03 million

11. Song Kang Ho - 1.86 million

12. Yoo Ah In - 1.84 million

13. Hwang Jung Min - 1.84 million

14. Sol Kyung Gu - 1.75 million

15. Kim Hye Soo - 1.64 million

16. Jun Ji Hyun - 1.61 million

17. Byun Yo Han - 1.54 million

18. Kim Myung Min - 1.54 million

19. Hyun Bin - 1.53 million

20. Park Sung Woong - 1.42 million

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