Amazon's first checkout-free grocery store opens in Seattle, more stores to take off in 2018

Amazon's checkout-free grocery store to go without cash registers, sales people and checkout lines

Amazon Go opens in Seattle
Shoppers enter the Amazon Go store located in Amazon's "Day 1" office building in Seattle, Washington, US, January 18, 2018 REUTERS/Jeffrey Dastin

After more than a year of testing, Inc has officially opened its first grocery store that has no sales people, no cash registers and no checkout lines. Amazon Go operates in high-tech sensors and cameras to scan what shoppers' are buying. This revolutionary system of shopping may take off this year as more companies are expected to follow suit.

Amazon pioneers the checkout-free grocery store thought to be the future of shopping industry. On Monday, the first Amazon Go shop opened in Seattle in a bid to change the way brick-and-mortar retail operates.

Also read: Amazon raises Prime monthly memberships by about 20%, maintains yearly rate

Amazon Go heavily depends on cameras and sensors to keep tabs on what shoppers take off from the shelves. No cashiers and checkout lines are waiting at the door; customers will be billed automatically once they leave the store. Shoppers will be registered to where their credit cards are on file.

This novel way of shopping cuts back on the amount of time spent in the long lines at traditional stores. It could potentially be a game-changing system to topple down e-commerce as well and bring shoppers back to physical stores.

Amazon did not mention any expansion plans, particularly on the establishment of more checkout-free grocery stores. The concept store of Amazon Go first opened to Jeff Bezos' employees on December 5, 2016, for testing.

The e-commerce giant went through some hiccups with the technology, including the incorrect identification of shoppers with the same body types, causing confusion in the movements of the items to wrong places, reports Reuters. Gianna Puerini, vice president of Amazon Go, told the publication in an interview that everything worked accordingly.

This article was first published on January 22, 2018