Park Bo-young
Actress Park Bo-young in a still from JTBC drama 'Strong Woman Do Bong Soon.' Woman Do Bong Soon

The JTBC's new drama, "Strong Woman Do Bong Soon" is seemingly breaking viewership records with every new episode. The engaging storyline and the chemistry of the lead actors have made the series very popular. The rising popularity of the show has made the stars famous and the herculean heroine of the drama, Park Bo Young is getting flooded by luxury brands' offers.

According to DramaFever, the brands wanted to sponsor her dresses in future episodes of Strong Woman Do Bong Soon but reportedly she is turning all the opportunities down. For the brands, exposures like this, where the lead actress of one of the most popular shows in the country is wearing their clothes is obviously a great opportunity.

The record-breaking romantic comedy's lead actress' wardrobe stylists reportedly worked really hard to give her the look the character demands. They went to various markets and got her some colourful clothes, matching the bubbly personality of her character.

While choosing the outfit for Park Bo Young, the stylists kept in mind the strong nature of the character which should be reflected from her clothes and with which she'll be comfortable in doing all the physical stunts that the character demands and also protects her.

So, the actress turned all the offers down from the luxury brands as her character in Strong Woman Do Bong Soon is very different. Well, it is very evident that Park Bo Young is taking her role very seriously, and is trying to remain really true to her character which is more important to her appearance on TV.

In other news, with the latest episode the drama registered its highest ratings on March 25, Saturday, when "Strong Woman Do Bong Soon" aired its episode 10 and achieved 9.28 percent ratings in the Seoul metropolitan area. The recent climb in ratings is due to the on-going romance scenes between Park Hyung Sik and Park Bo Young's characters.