Beer on Mars? Budweiser is working on it

Budweiser wants to become the first company to provide beer on the Red Planet.

A man needs his beer, be it on Earth or in some distant planet, right? Well, then imagine how would it be if you can enjoy a chilled beer while socializing on Mars? Budweiser is planning just that. The company is currently working on its promise of becoming the first one to provide beer on the Red Planet. As per the reports, they will soon start their research and development work for the same by following transportation of barley into space in December. Moreover, The company is thoroughly studying how the ingredients would react in microgravity environments.

As per The Huffington Post, in order to conduct their research on microgravity beer, Budweiser is joining hands with some of the experts of the industry, which include Center for the Advancement of Science in Space (CASIS), an organization that is responsible for managing the International Space Station US National Laboratory. Budweiser is also partnering with Space Tango, a company that develops payloads for microgravity research and pilot manufacturing aboard the ISS. The innovation team of Budweiser along with its partner companies is all set to kick off two barley experiments. The cereal grain will be sent off to space aboard the forthcoming cargo supply mission of SpaceX to ISS, which is scheduled to be launched on December 4. Once the barley reaches the space lab, it will be there in the orbit for around one month; after which the grain will be brought down to Earth for further analysis.

"Budweiser is always pushing the boundaries of innovation and we are inspired by the collective American Dream to get to Mars. We are excited to begin our research to brew beer for the Red Planet," said the vice president of Budweiser, Ricardo Marques.

Also Read: The UAE wants to grow palm trees on Mars, why?

On the scheduled date a total of twenty Budweiser barley seeds will take off from Earth packed in two Space Tango CubeLabsâ„¢ aboard SpaceX's CRS-13 mission.

Join the Discussion