Troubles for the ride-service company Uber Technologies increased further, as the company president Jeff Jones quit the company. Jones was a marketing expert, who was hired just seven months ago to help soften the company's often abrasive image, said an Uber spokesperson, reported Gadgets360.

The reason for Jones' decision was unclear initially but as we know from earlier reports, his role was questioned by the company after Uber, earlier this month, started searching for a new Chief Operating Officer to work alongside Chief Executive Travis Kalanick. Before this, Jones only performed most of the duties of a COO.

"We want to thank Jeff for his six months at the company and wish him all the best," an Uber spokesman said in an emailed statement to the publication.

Before, Uber Jones was with Target Corp where he was chief marketing officer and is credited with modernizing the retailer's brand.

Last month engineering executive Amit Singhal was asked to resign, as sexual harassment allegations emerged against him from his previous job at Google. Following Singhal, earlier this month vice president of product and growth Ed Baker and Uber's famed security researcher Charlie Miller, also departed.

Uber, already has a reputation of being an aggressive and unapologetic company and in the last few months, its name has been entangled with many controversies, which have put the leadership capabilities of Kalanick in a questionable situation.

Presently Uber is facing a lawsuit from Alphabate Inc's autonomous car division that accused the company of stealing their technology known as LiDAR.